Marketing and Event Coordinator

Candidates for this position must meet the following requirements:

CANDIDATE MUST HAVE:

• Minimum 2 years experience, preferably in a healthcare marketing, network development or practice management setting. Event planning/coordination and advertising experience preferred.
• Two-year college degree in marketing, healthcare, or related field.
• Strong interpersonal, organizational, and communication skills with PC skills in Microsoft and website maintenance applications a must.
• Need to have the ability to work independently and manage multiple tasks.
• Familiarity with local healthcare market a plus.
• Must have current valid driver’s license and be able to travel throughout market area.

RESPONSIBILITIES:

· Marketing

Implementation and support of marketing strategy for both JSA Healthcare Corp. and AmeriDrug Pharmacies. Aspects include: Maintaining and updating all marketing materials, brochures, physician profiles and informational documents, including website updates, tracking of materials, and analysis reporting. Assisting with the coordination of all branding advertising campaigns (including flyers, mailings, newspaper, T.V. and other media outlets).

Developing and maintaining relationships with marketing drivers within the contracted healthcare plans. Coordinating and assisting needs of these drivers.

Coordinating and communicating all marketing efforts with appropriate department personnel, center administrators, pharmacists, physicians, and affiliates. Coordinating and advertising of marketing efforts such as health fairs, community events, health plan “meet and greets”, etc.

Assisting Director and JSA management with marketing efforts including relationship building with health plans, creating marketing materials and brochures, maintaining physician profiles, and coordinating seminars and new patient orientation (including give-aways, etc.).

· Practice Development

Assist Director of Practice Development with analysis and development of local expansion opportunities in conjunction with senior staff and other departments. Work with existing centers to maintain, improve, and expand marketing efforts, membership retention, and member relations. Aspects include: Data input, tracking and reporting of quality improvement data including comment cards, Enrollment Summary and Termed Member reports, etc.

Support, assist and/or coordinate with Director of Practice Development and all other departments in regard to practice development activities (to include Center Operations, Affiliated Provider Relations, and Purchasing & Facilities). All other duties as assigned.